{"id":238590,"date":"2023-01-03T15:40:28","date_gmt":"2023-01-03T20:40:28","guid":{"rendered":"https:\/\/www.miamibeachfl.gov\/?page_id=238590"},"modified":"2024-11-18T13:02:24","modified_gmt":"2024-11-18T18:02:24","slug":"january-2023-business-spotlight-celmas-dry-cleaners","status":"publish","type":"page","link":"https:\/\/www.miamibeachfl.gov\/es\/spotlight\/january-2023-business-spotlight-celmas-dry-cleaners\/","title":{"rendered":"Enero de 2023: Tintorer\u00eda Celmas"},"content":{"rendered":"<p><b>Tintorer\u00eda Celmas: un negocio que brilla<\/b><\/p>\r\n<p>Simona Quispe, propietaria de Celmas Dry Cleaners, ha estado trabajando en Miami Beach desde los a\u00f1os 80. Originaria de Bolivia, Simona se mud\u00f3 al sur de Florida y encontr\u00f3 su primer trabajo en una tintorer\u00eda ubicada en Collins Avenue y 27.<sup>el<\/sup> Calle. Con poca o ninguna experiencia en el sector de la tintorer\u00eda, Simona encontr\u00f3 su pasi\u00f3n y se dedic\u00f3 a desarrollar sus habilidades operativas y de gesti\u00f3n en el trabajo. Despu\u00e9s de unos a\u00f1os, su jefe le comunic\u00f3 que se mudaba al extranjero y le ofreci\u00f3 la oportunidad de hacerse cargo de la tintorer\u00eda. Simona, que se describ\u00eda como una persona arriesgada, orgullosa y decidida, acept\u00f3 la propuesta con entusiasmo, pidi\u00f3 prestado el dinero para comprar el negocio y no se arrepinti\u00f3.<\/p>\r\n<p>Tintorer\u00eda Celmas, ubicada actualmente en Sheridan Avenue 4111, lleva m\u00e1s de 25 a\u00f1os sirviendo a la comunidad. Ofrece diversos servicios, entre ellos, limpieza en seco y lavander\u00eda profesional, sastrer\u00eda y arreglos, y reparaci\u00f3n de accesorios y calzado. Con una visi\u00f3n y misi\u00f3n \u00fanicas y creativas, Celmas se esfuerza por alcanzar la excelencia, un servicio al cliente de calidad y aportar valor a la comunidad.<\/p>\r\n<p>La tintorer\u00eda Celmas, como muchos, no escap\u00f3 al impacto negativo de la pandemia mundial. Afortunadamente, Simona encontr\u00f3 alivio gracias a la Subvenci\u00f3n Global para el Desarrollo Comunitario de la Ciudad de Miami Beach - Programa de Subvenciones de Emergencia por Coronavirus para Peque\u00f1as Empresas, una iniciativa dise\u00f1ada para ayudar a los negocios afectados por la pandemia. Afortunadamente, la tintorer\u00eda Celmas permaneci\u00f3 abierta como negocio esencial, aunque las ventas cayeron significativamente. La subvenci\u00f3n le permiti\u00f3 a Simona cubrir parte de su alquiler y adquirir equipos m\u00e1s eficientes.<\/p>\r\n<p>Adem\u00e1s, como participante del programa de Miami Beach, Simona recibi\u00f3 asistencia empresarial de Prospera, una organizaci\u00f3n sin fines de lucro dedicada a brindar apoyo para el desarrollo de capacidades a empresas que buscan sobrevivir y prosperar, aprendiendo a enfocar y priorizar sus objetivos y operaciones. Con la asistencia personalizada de un consultor de negocios de Prospera, Simona descubri\u00f3 la importancia de contar con una estrategia de marketing digital para promocionar su negocio en l\u00ednea y atraer nuevos clientes, a la vez que fideliza a los existentes. Simona asisti\u00f3 a los seminarios web en espa\u00f1ol sobre Continuidad de Negocios, presentados por la Ciudad de Miami Beach y Prospera, donde desarroll\u00f3 estrategias de resiliencia empresarial que le permitir\u00e1n estar mejor preparada para futuras sorpresas imprevistas.<\/p>\r\n<p>Prospera colabor\u00f3 con Simona para gestionar e identificar servicios como sesiones de capacitaci\u00f3n educativa, consultor\u00eda empresarial avanzada y acceso a capital. La estrategia est\u00e1 fortaleciendo la capacidad de Tintorer\u00eda Celmas para crecer, prosperar y contribuir al ecosistema de peque\u00f1as empresas de Miami Beach.<\/p>","protected":false},"excerpt":{"rendered":"<p>CELMAS DRY CLEANERS &#8211; A Business Full of Shine Simona Quispe, owner of Celmas Dry Cleaners, has been working in [&hellip;]<\/p>\n","protected":false},"author":222,"featured_media":0,"parent":253255,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_searchwp_excluded":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[],"tags":[],"class_list":["post-238590","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - 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